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Always Pushing Forward

Focus
Brand Movie
TV Commercial
Cinematic
Project Type
Film
Client
Manchester United
Year
2023

Details

Manchester United - Always Pushing Forward

Capturing the essence of iconic football clubs like Manchester United demands authenticity. Filming players authentically ensures genuine promotional content that deeply resonates with audiences. Authenticity means showcasing players' true selves on and off the field, highlighting their passion, dedication, and camaraderie. It allows viewers to emotionally connect with the club, whether during intense training sessions, exhilarating goals, or quiet locker room moments. This authenticity extends to promoting partnerships like with Vredestein and unveiling new jerseys, enhancing sponsorship credibility and fan excitement. Overall, authenticity in filming Manchester United players promotes a genuine portrayal of the club's identity, values, and partnerships, fostering a deeper audience connection and boosting campaign impact.

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Details

Credits

Team
External Vendors

Tom Knol (DOP)

Marijn Kroese (Assistant)

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